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About Us

Jim & David

founded xFusion in early 2020 after facing the challenges of finding good outsourced support teams for their own businesses.

Our Mission

To improve quality of life for individuals and families in developing countries by providing 10,000 high paying, high autonomy, and remote first careers.

Jim Coleman – LinkedIn

Prior to xFusion, Jim was previously a SaaS operations manager at a private equity firm, LTV SaaS Growth Fund. He oversaw operations and high-level growth initiatives across a portfolio of SaaS holdings.

He vetted potential SaaS acquisitions, led due diligence, and the post-acquisition handover processes of multiple SaaS assets.

Jim’s also a SaaS business owner and knows the SaaS world very well. He loves helping owners and operators improve their game.

Outside of work, he’s passionate about adoption and raising foster children and his dream is to maximize his impact on developing countries.

David Tran – LinkedIn

Prior to xFusion, David studied Computer Science at UC Berkeley. He was fascinated by the potential of both how broad and how deep one can go in the understanding the digital world. He then went on to become a software engineer at Uber & Salesforce. In those companies, he spent time on internal tools, growth hacking, mobile apps, optimizing dispatch, and anti-fraud backend development.

On the side, he manages a set of SaaS apps, and took what he & Jim learned there to build the foundations of xFusion. Outside of work, he loves learning about entrepreneurship, psychology, investing, and personal development. His life goal is to inspire people to live abundant lives by creating free & high-quality content on the topics of personal & financial development.

why choose us

Our Core Values


Strategic judgment


Applied curiosity



Empathetic & honest communication

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Responses sent
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Hours of support
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Positive Reviews
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Happy Clients Worldwide

Cultural Norms

– What we expect of our team –

We operate as owners

We believe you should provide support as though you are the owner of the business or that you yourself are on the other side as the one writing into support. Additionally, if you see issues within the organization, we expect you won’t just let it sit, but will actively call it out and address it.

Customer obsession

We believe focusing on client needs and wants, both known and unknown, is the key to business growth and to personal career growth. Our goal is to continually add more value to our clients and consequently our clients’ customers.

Performant autonomy

We trust our team to make the best use of their time by always doing what’s best for the company and to follow their moral compass as it relates to their specific domain of influence. We don’t use screen monitoring software. We trust our team will hold themselves to a high standard and that their work, reliability, and trustworthiness will stand on its own. The higher-performing they are, the better we can do as a company, and the more we can afford to compensate them. Consequently, we cannot afford low performance and it should be called out and handled such that morale and customer trust stays high.

Servant leadership

The role of a leader is to serve those who report to you–not to control or abuse. We expect our leadership team to make decisions for the benefit of their reports as opposed to just themselves. We believe a philosophy of putting people first and business second paradoxically yields the best fruits for the business in the long term.

Our favorite quotes from client interviews

"I realized you were going to invite people on seats, warm bodies to be able to respond to human beings for me, but the idea that you were going to take on what's basically quite high-end consulting and I haven't had an invoice for that, not yet anyways (joking). That's an extraordinary thing."
At some point we'll outgrow the number of team members we have at the moment and I have complete confidence that you guys will be able to go out and find another equally high quality, equally high caliber member to join in and that will not only allow us to handle more tickets and more people and the crazy season that's about to begin with eCommerce but also that would increase our resilience further"
The entire way we're thinking about the future now is different because of the experience we've had working with you at xFusion, so I'm no longer dreading launching a new app. [...] I'm no longer worried about the additional workload
"I was jaded and cynical ... but in fact, it became clear that not only were we going to cope with this but it was going to be spectacular and it was amazing how quickly that dawned on me"
Team members

Meet Our Professionals


Bud Farquhar

Head of Culture

Joan Estacio

Operations Manager

Ryan Van Zyl

Client Success Manager